In Pictures: Penelope Cruz is the lady in red

Her name is box-office gold, but for the past two weeks Penelope Cruz has been making a splash as the lady in red. The Oscar-winning actress was unveiled earlier this month as the new face, and sultry figure, of Campari, strutting her stuff in 12 crimson-couture outfits for the liqueur brands annual celebrity-themed pinup calendar. Shot by famed photographer Kristian Schuller.

• Penelope Cruz in the Campari calendar(Kristian Schuller)
• Penelope Cruz in the Campari calendar(Kristian Schuller)
• Penelope Cruz in the Campari calendar(Kristian Schuller)
• Penelope Cruz in the Campari calendar(Kristian Schuller)
• Penelope Cruz in the Campari calendar(Kristian Schuller)
• Penelope Cruz in the Campari calendar(Kristian Schuller)
• Penelope Cruz in the Campari calendar(Kristian Schuller)
• Penelope Cruz in the Campari calendar(Kristian Schuller)
• Penelope Cruz in the Campari calendar(Kristian Schuller)
• Penelope Cruz in the Campari calendar(Kristian Schuller)
• Penelope Cruz in the Campari calendar(Kristian Schuller)
• Penelope Cruz in the Campari calendar(Kristian Schuller)
• Pen! elope Cru! z in the Campari calendar(Kristian Schuller)